RankROI publishes practitioner-led guidance on SEO, AEO and GEO. This policy describes how that content is produced and held to standard.
Who writes and reviews
Articles are written by practitioners who do the work described and reviewed by a second team member before publication. Every article carries a named author; where a separate reviewer checked the piece, they are credited as well.
Sourcing standards
- Factual claims and statistics link to a primary source, or are clearly identified as our own first-party data with the methodology described.
- Illustrative figures used in diagrams are labeled as illustrative and are never presented in the copy as measured facts.
- We prefer original examples, screenshots, and measured outcomes over restating what other sites already say.
Independence
Recommendations reflect our honest assessment. Commercial relationships never determine editorial conclusions. See our Disclosure Policy.
Updates & accuracy
Search changes fast. We revisit key articles as tactics evolve and stamp the revision date on every update. Errors are handled under our Corrections Policy.
How we measure
Our research approach — what we test, how, and its limits — is described on our Methodology page.